{"title":"Everything except The Glass","description":null,"products":[{"product_id":"hydra-bond-hair-masque","title":"Hydra \/\/ Bond - Hair Masque","description":"\u003cp\u003eThe Hydra Bond Hydrating Masque is our complete haircare essential: one powerful product that does what it says it will. No gimmicks. No overwhelm. Just one hard-working formula that delivers results – because we haven’t got the time (or patience) for anything less.\u003c\/p\u003e\n\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e\n\u003cp\u003e175ml\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":55520710361353,"sku":"980402","price":35.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/Hydrating_Hair_Masque_1.jpg?v=1750386083"},{"product_id":"hydra-bond-conditioner","title":"Hydra \/\/ Bond - Conditioner","description":"\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":55728876912905,"sku":"980401","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsAppImage2025-11-04at21.24.13_d778cc6c-newc.jpg?v=1763340339"},{"product_id":"hydra-bond-shampoo","title":"Hydra \/\/ Bond - Shampoo","description":"\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":55728899883273,"sku":"980400","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsAppImage2025-11-04at21.24.08_27e3b421-new.jpg?v=1762371338"},{"product_id":"hydra-bond-haircare-kit","title":"Hydra \/\/ Bond - The Kit V1.","description":"\u003cp\u003eThe Hydra \/\/ Bond Haircare Kit comprises all three Hydra \/\/ Bond haircare products plus \u003cspan\u003e№98 Beauty Pouch.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe Hydra Bond Hydrating Masque is our complete haircare essential: one powerful product that does what it says it will. No gimmicks. No overwhelm. Just one hard-working formula that delivers results – because we haven’t got the time (or patience) for anything less.\u003c\/p\u003e\n\u003cp\u003eTo maximise results, follow up with the included Shampoo and Conditioner.\u003c\/p\u003e\n\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":55922483659017,"sku":"980403","price":79.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/CDFD741B-52F9-44BC-9B05-73511434986D.jpg?v=1763339754"},{"product_id":"98-beauty-pouch","title":"№98 Beauty Pouch V1.","description":"\u003cp\u003eA faux leather pouch with a quilted 98 logo that's perfect for keeping your haircare essentials together in one place, even when you're on the move.\u003c\/p\u003e\n\u003cp\u003eOuter: 55% polyester, 45% cotton exc coating \u003c\/p\u003e\n\u003cp\u003eLining: 100% polyester\u003c\/p\u003e\n\u003cp\u003eCare instructions: Wipe clean only\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":55982305018121,"sku":"BAG0090DMY","price":25.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/image00001.jpg?v=1753271882"},{"product_id":"the-gloss-miracle-oil","title":"THE GLOSS \/\/ Miracle Oil","description":"\u003cp\u003eIntroducing THE GLOSS Miracle Oil by 98 BEAUTY.\u003c\/p\u003e\n\u003cp\u003e98 BEAUTY begins a new chapter with THE GLOSS Miracle Oil, a multi-benefit treatment designed for people who want instant results without complicated routines.\u003c\/p\u003e\n\u003cp\u003e“One miracle oil. Instant transformation. Hair that radiates shine and smoothness from the very first application.”\u003c\/p\u003e\n\u003cp\u003eCreated with the same practical mindset that shaped the brand’s cult Hydra Bond Hydrating Mask, THE GLOSS is a lightweight oil that delivers immediate shine, frizz control and touchable softness for every hair type.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":56307310493961,"sku":"980404","price":30.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsAppImage2025-10-13at22.10.06_b8d9696c_0832a9cb-33ed-4b16-b832-4bc55538a182.jpg?v=1760794743"},{"product_id":"hydra-bond-hair-kit-v2","title":"Hydra \/\/ Bond - The Kit V2.","description":"\u003cp\u003eThe Hydra \/\/ Bond Haircare Kit V2. comprises all three Hydra \/\/ Bond haircare products plus our new product, THE GLOSS Miracle Oil, neatly stored in an all-new sage \u003cspan\u003e№98 Beauty Pouch together with two extra accessories, a stylish comb and clip.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"\/products\/hydra-bond-hair-masque?variant=55520710361353\" rel=\"noopener\" target=\"_blank\"\u003eHydra Bond Hydrating Masque\u003c\/a\u003e is our complete haircare essential: one powerful product that does what it says it will. No gimmicks. No overwhelm. Just one hard-working formula that delivers results – because we haven’t got the time (or patience) for anything less.\u003c\/p\u003e\n\u003cp\u003eTo maximise results, follow up with the included \u003ca rel=\"noopener\" href=\"\/products\/hydra-bond-shampoo\" target=\"_blank\"\u003eShampoo\u003c\/a\u003e and \u003ca rel=\"noopener\" href=\"\/products\/hydra-bond-conditioner\" target=\"_blank\"\u003eConditioner\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eFinally, apply \u003ca href=\"\/products\/the-gloss-miracle-oil\" rel=\"noopener\" target=\"_blank\"\u003eTHE GLOSS Miracle Oil\u003c\/a\u003e, a lightweight oil that delivers immediate shine, frizz control and touchable softness for every hair type.\u003c\/p\u003e\n\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":56458781589769,"sku":"980409","price":112.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsAppImage2025-11-20at13.40.26_271b143b.jpg?v=1763650780"},{"product_id":"98-beauty-pouch-v2","title":"№98 Beauty Pouch V2.","description":"\u003cp\u003eA sage faux leather pouch with a quilted 98 logo that's perfect for keeping your haircare essentials together in one place, even when you're on the move.\u003c\/p\u003e\n\u003cp\u003eOuter: 55% polyester, 45% cotton exc coating \u003c\/p\u003e\n\u003cp\u003eLining: 100% polyester\u003c\/p\u003e\n\u003cp\u003eCare instructions: Wipe clean only\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":56649182413065,"sku":"BAG0091DMY","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsAppImage2025-11-27at19.26.31_da536e10_e25891d9-a86f-4e53-986c-2942e2233f6d.jpg?v=1764272308"},{"product_id":"no-98-candle","title":"No.98 Candle","description":"\u003cp\u003eIntroducing the No.98 two-wick candle – both the fragrance and the matte black glass vessel are inspired by the architectural details of Ghost House.\u003c\/p\u003e\n\u003cp\u003eThe signature fragrance lends itself to the season with notes of Frankincense and Myrrh, blended with Chinese Cedarwood, Amberwood, soft musks and rounded off by the leathery accord of Mousse de Saxe.\u003c\/p\u003e\n\u003cp\u003eAs a generous two-wick candle, the scent is thrown around the room – like it owns the place.\u003c\/p\u003e\n\u003cp\u003e80 hours burn time \u003cbr\u003e400g \/ 14.1oz Net Weight\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":56667005976841,"sku":"980410","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/7DFF1157-CAB2-44EA-BA71-5D833E2D640C.jpg?v=1765709193"},{"product_id":"hydra-bond-the-mini-kit","title":"Hydra \/\/ Bond - The Mini-Kit","description":"\u003cp\u003eThe Hydra \/\/ Bond Haircare Mini-Kit comprises the \u003ca rel=\"noopener\" href=\"\/products\/hydra-bond-hair-masque?variant=55520710361353\" target=\"_blank\"\u003eHydra Bond Hydrating Masque\u003c\/a\u003e plus our latest product, \u003ca rel=\"noopener\" href=\"\/products\/the-gloss-miracle-oil\" target=\"_blank\"\u003eTHE GLOSS Miracle Oil\u003c\/a\u003e, neatly stored in either a buttery off-white or sumptuous sage \u003cspan\u003e№98 Beauty Pouch.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe Hydra Bond Hydrating Masque is our complete haircare essential: one powerful product that does what it says it will. No gimmicks. No overwhelm. Just one hard-working formula that delivers results – because we haven’t got the time (or patience) for anything less.\u003c\/p\u003e\n\u003cp\u003eAt the end of your routine, apply THE GLOSS Miracle Oil, a lightweight oil that delivers immediate shine, frizz control and touchable softness for every hair type.\u003c\/p\u003e\n\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Sage","offer_id":56689973526793,"sku":"980411","price":49.0,"currency_code":"GBP","in_stock":true},{"title":"Off-white","offer_id":56689973559561,"sku":"980412","price":49.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsApp_Image_2025-12-18_at_12.17.12.jpg?v=1766069527"},{"product_id":"hydra-bond-the-duo","title":"Hydra \/\/ Bond - The Duo","description":"\u003cp\u003eShampoo and Conditioner. Both formulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":57092999905545,"sku":"980413","price":39.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsApp_Image_2026-05-25_at_16.48.57.jpg?v=1779733969"},{"product_id":"hydra-bond-the-98-summer-bundle","title":"Hydra \/\/ Bond - The 98 Summer Bundle","description":"\u003cp\u003e\u003cstrong\u003eThe 98 Delivery (we all scream for!)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eWhy is our formula so effective for summer hair?\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003e\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e The formula is packed with moisture-rich natural oils like castor, olive, \u0026amp; avocado to quench dry ends without leaving a greasy or heavy residue\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003e\u003cstrong\u003eBond Repair:\u003c\/strong\u003e It contains wheat proteins \u0026amp; hydrolyzed vegetable proteins that penetrate the hair shaft to restore strength, reduce breakage, \u0026amp; repair structural damage\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003e\u003cstrong\u003eColour Protection:\u003c\/strong\u003e A built-in colour protection complex helps maintain vibrancy \u0026amp; prevents premature fading in dyed hair\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003eThe Hydra \/\/ Bond 98 Summer Bundle comprises two No.98 Hydra Bond Hydrating Masques, one Shampoo and one Conditioner.\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"\/products\/hydra-bond-hair-masque?variant=55520710361353\" rel=\"noopener\" target=\"_blank\"\u003eHydra Bond Hydrating Masque\u003c\/a\u003e is our complete haircare essential: one powerful product that does what it says it will. No gimmicks. No overwhelm. Just one hard-working formula that delivers results – because we haven’t got the time (or patience) for anything less.\u003c\/p\u003e\n\u003cp\u003eTo maximise results, follow up with the included \u003ca rel=\"noopener\" href=\"\/products\/hydra-bond-shampoo\" target=\"_blank\"\u003eShampoo\u003c\/a\u003e and \u003ca rel=\"noopener\" href=\"\/products\/hydra-bond-conditioner\" target=\"_blank\"\u003eConditioner\u003c\/a\u003e.\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":57113670549769,"sku":"980414","price":98.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/WhatsAppImage2026-06-05at09.40.01.jpg?v=1780664612"},{"product_id":"hydra-bond-hair-masque-pro-size","title":"Hydra \/\/ Bond - Pro Size Hair Masque","description":"\u003cp\u003eThe Pro Size Hydra Bond Hydrating Masque is our complete haircare essential: one powerful product that does what it says it will. No gimmicks. No overwhelm. Just one hard-working formula that delivers results – because we haven’t got the time (or patience) for anything less.\u003c\/p\u003e\n\u003cp\u003eFormulated with our revolutionary Hydra Bond Complex. Restores elasticity whilst providing multi-dimensional protection against UV and friction damage. Creates luminous, strengthened hair with enhanced manageability without adding weight.\u003c\/p\u003e\n\u003cp\u003ePro Size: 500ml\u003c\/p\u003e","brand":"№98 Beauty","offers":[{"title":"Default Title","offer_id":57150774673673,"sku":"980415","price":65.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/1554\/2793\/files\/963050BF-C804-41B8-83D0-264FA2F52895.jpg?v=1782232769"}],"url":"https:\/\/no98beauty.com\/collections\/everything-except-the-glass.oembed","provider":"№98 Beauty","version":"1.0","type":"link"}