No.98 Beauty is the architectural approach to beauty.

The innovative brand is inspired by The Ghost House.

No.98 Beauty - a thoughtful, design-led brand built around real routines and a deep sense of self.

This isn’t about hiding flaws or chasing perfection - it’s about creating products that cut to the chase and genuinely work.

Rooted in the duality of structure and sensuality, we create transformative rituals designed to reveal - not conceal - the light, form and beauty within.